Samsung Is The Most Popular Brand In India, Not Xiaomi Or Jio

Indira Datta - Nov 01, 2018

Samsung Is The Most Popular Brand In India, Not Xiaomi Or Jio

BrandAsia did a survey and revealed the ten most popular brands in India, the list includes Samsung, Coca-Cola, Pepsi, and others big brands.

On Tuesday, Samsung Mobile ranks first among the best selling brands across India. As reported in the Brand Asia Survey's publication in 2018, Reliance Jio is a rookie in the Indian telecom world, beating out other telecom companies and ranking eighth among 10 well-known brands in this country. Reliance Jio has an unbelievably low tax rate.

According to the report, Jio offers voice calls for free and 4G service at low fees, this changed how Indian users consumed data. As a result, the telecom sector has experienced a 180-degree change, which presents competitors with a run for their money; hence, the brand has made its way to the top 10.

Samsung Electronics is the parent company of the Samsung Mobile brand that topped the list. Thereby, we see Indian people use and care about the phone and Samsung products for its features as well as its diversity.

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Ranked third in the list of well-known brands in India is the Facebook-based WhatsApp phone messaging app. The report states that since the WhatsApp was bought by Facebook, the free messaging service's position has improved and continued beating other competitors.

While Amul ranked fourth and Pepsi ranked fifth, social network Facebook is positioned sixth in the rankings of the survey. Pepsi’s rival – Coca-Cola ranked seventh. Big Bazaar occupies the ninth position, as opposed to the tenth position of Colgate.

This brand survey is carried out in many countries throughout Asia. In India, 6,780 users took part in Brand Asia's survey. BrandAsia said that the results are analyzed based on several parameters namely the convenience, innovation, integrity, and prominence of the company.

The Market for Xcel Data Matrix's Senior Vice President (the company conducts this study in India) - Ashwani Arora told:



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