Google Play Store’s New Design Will Make It Easier For Users To Find Games

Google Play Store has long been the number one place for Android users to browse new apps, and recently, it has undergone a significant design change.

The revamped appearance is expected to make finding apps on the site easier for two billion active users of the virtual store. However, users who receive the most benefit are the ones who play mobile games often.

Now will have a difference between games and other apps, a move that resulted from the increasing prospect of mobile games. According to a report released this summer by App Annie, this type of online recreation makes up 33% of all installs. While game apps are not where users spend most of their time with nor what they install often, users seem to be more willing to spend their money on them with mobile games’ in-app purchases make up for 74% of consumer spending on apps.

Apart from the new design, Google Play Store has also done a few tweaks to make it easier for gamers to find what they want. A notable change is a brand new landing page with tools, guides, and resources. In 2018 Instant App tech for games was released, which lets users play what interested them before purchasing.

Cineholic and bookworms have also benefited from Google’s upgrade to its Play Store. Along with apps and games, we now have separate categories for movies and books. Those who access the store via a mobile device will notice a new navigation bar, while users of Chrome OS and tablets will also have left navigation.

Google has been working for a while to come up with this new design, and finally, it is now official.

According to Boris Valusek, design lead of Google Play, the new look follow the Material design language with many user-facing updates for a more premium and cleaner store, as well as improving accessibility and app discovery.