5 Great tips how to increase followers on instagram business page you need to know

Sumati Haldar - Sep 26, 2019


5 Great tips how to increase followers on instagram business page you need to know

In Marketing, Instagram is a social platform that helps increase access to your target audience and gives you the opportunity to build and develop your brand. So you already know how to increase followers on Instagram business page for your brand?

Instagram is one of the most used social networks today. And take advantage of ways to increase Instagram followers are being applied by business-oriented people and enrichment enthusiasts. Because Instagram rated more developed than Twitter and growing faster than Snapchat.

Many shop owners immediately think of the idea of ​​buying followers when they want to increase their likes on Instagram. Why not buy followers in the first place? However, these followers of this purchase usually have poor account quality or virtual accounts, so they will not benefit your account except to help increase the number of followers. So, don't spend money on buying a follower account, instead invest in increasing followers on Instagram and effective advertising.

In this article, we will provide you with 5 tips how to increase followers on Instagram business page (followers of your Instagram page), and improve user engagement with your Instagram business page.

Use hashtag effectively to increase Instagram followers

Your target when building a media strategy on Instagram is not only to increase the number of followers as much as possible, but also to maintain the connection with the old customers (users who have followed your Insta page). Posting new, unique and interesting content is the number one priority.

But once you've grown your Instagram channel to a certain extent (with a relatively large number of posts), it's important to attach hashtags to each picture. Hashtag makes it easy for users to find photos with certain content on Insta. Therefore, Hashtag is one of the most important tips for you to increase your Instagram followers.

Read more: How To Get A Blue Tick On Instagram?

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So how should you use hashtags?

Like on Facebook and Twitter, Instagram users tend to use some of the hashtags more than the rest. If you properly tag the hashtag, your chances of reaching out to new users, and improving engagement with older followers are enormous.

Here are the top 20 most used hashtags on Instagram, according to Websta:

  1. #love (1,271,692,015)
  2. #instagood (742,795,562)
  3. #photooftheday (507,358,504)
  4. #fashion (487,010,088)
  5. #beautiful (463,668,566)
  6. #happy (427,528,663)
  7. #cute (418,686,470)
  8. #like4like (417,887,839)
  9. #tbt (413,049,020)
  10. #followme (392,011,012)
  11. #picoftheday (380,504,677)
  12. #follow (371,102,705)
  13. #me (348,193,980)
  14. #art (343,874,151)
  15. #selfie (337,204,715)
  16. #summer (324,498,110)
  17. #instadaily (323,307,593)
  18. #repost (309,603,537)
  19. #friends (307,567,075)
  20. #nature (303,040,276)

Using hashtags is one thing, but how to properly tag hashtags is a completely different thing.

The tags with the most searches on the list above can help you increase likes, comments in a short period of time, but to grow the number of followers over a long period, you need more than that.

To properly tag hashtags, you need to find and use hashtags with relevant content. This means that you need a powerful support tool to find the hashtags that are appropriate, while ensuring these tags have a stable search on Instagram.

Use standard filters when uploading photos to increase Instagram followers

How to increase followers on Instagram business profile? Hashtag is not the only factor that customers pay attention when surfing an Instagram post, the main character here is the photos. Obviously, the Insta user community prefers eye-catching, "beautiful nested" photos that have been edited by filters. Filter is increasingly playing a key role in building and developing our connection with Instagram users.

Here are the top 10 hottest filters currently on Instagram, according to Iconosquare: Amaro, Lo-fi, X-Pro, Valencia, Gingham, Ludwig, Lark, Juno, Clarendon, Normal (No Filter).

According to TrackMaven research, filters like Mayfair, Hefe and Ludge attract the most attention from Instagram users.

how-to-increase-followers-on-instagram-business-page
How to increase followers on instagram business page

But perhaps, what is more important for you now is the attention of the target customer, not the overall Insta user. Pay attention to the relationship between customer behavior, and the use of filters in your posts.

Use the Iconosquare tool to find out which filters attract attention and convert into the most buying behavior from your Instagram followers.

Post at the right time

"Golden hour" posting on Instagram is another important factor that helps increase the ability of customers to reach your post, while increasing your Instagram followers quickly.

The strategy here is to analyze and find out what time of the day you post is most effective/ineffective. To optimize this factor, using Iconosquare's tools, you will find the relationship between the time of posting related to user behavior. This report will show you when it is best to post on Instagram.

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Following the example in the photo, the brown circles represent the interactions of Instagram users over time of the day and week. The bigger the circle, the better time it takes to post.Improve your shooting and photo editing skills

For Instagram, the quality of the post decides everything. Followers on Twitter can ignore the bad tweets, and for poor quality photos or bad on Instagram, you absolutely have no chance. However, this does not mean that you need to take a photography training course to become an expert on Instagram or regularly take photos before you start your account. Instead, you just need to familiarize yourself with a few basic notes of photography and photo editing applications.

how-to-increase-followers-on-instagram-business-page

Photography skills

Instagram is a mobile app and this is your chance to post photos taken from mobile devices to this social network anytime. If you can not invest in professional photos taken by the "hard" hands, you can still take advantage of your phone to produce equally beautiful photos. Here are some things to keep in mind to help you increase your followers on Instagram:

Focus on one object at a time

Search for impressive angles

Find the symmetry

Capture small details

Laughing followers

Photo editing skills

Currently, Instagram provides users with some basic photo editing features, but sometimes these features are not enough to create an impressive picture. Most of the beautiful photos in Instagram posts now go through one or two mobile editing apps before being posted. You can use some editing applications such as VSCO Cam, Snapseed, InstaCollage ... to get acquainted with image editing and thereby help increase followers on Instagram effectively.

Catch up with new trends

Once you have the opportunity to introduce yourself to new Instagram accounts, don't forget to take advantage of new trends or hot social issues being discussed online.

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This helps you increase your engagement with your customers, making you a "friend" to them - closer, more real life. How to increase followers on Instagram for business on festivals? On some festive occasions, you can use the hashtag for that occasion, like #Christmasday (usually during December). For some holidays, you should be well prepared beforehand.

Make sure that the content you create follows the trend and makes sense of the content. If not, it is easy for your customers to attribute it to ‘just being good at catching trends’ and forget you quickly.

In this article, we've introduced to you the secret to making your Instagram followers sustainable and fast. But please note that marketing on Instagram does not just stop at calculating and adjusting numbers, it is also about how you become closest and truthful to customers.

Hopefully the 5 tips shared to you in the article will help you know how to increase followers on instagram business page and become an expert in Instagram marketing.

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