Samsung Should Bear These Lessons In Mind To Ensure Its Galaxy F's Success
Dhir Acharya - Jan 21, 2019
Samsung is among the pioneers but not the first to launch a foldable phone, and there are four fundamental lessons it should learn from Axon M and FlexPai.
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The entire world of technology is looking forward to Samsung’s foldable phone, which is expected to launch in March, especially after the foldable FlexPai showed flaws.

Last November, Samsung first revealed its foldable smartphone
Releasing a foldable phone as one of the pioneers poses opportunities and risks at the same time. If the phone succeeds, it will be another milestone to consolidate Samsung’s leading position in the smartphone market, otherwise, it will give rivals chances to learn from Samsung’s mistake and surpass its product with their later launched foldable phones.
So why not start fixing mistakes from now, Samsung? The company still have another pioneer to look at, Royole’s FlexPai, and here are the lessons it should learn by heart.
Lesson 1: Fold your phone inward

Samsung Galaxy F folds inward
When Samsung first revealed its upcoming foldable phone (in the dark), we spotted that the phone would be folded inward, which is a wise decision from the company.
However, this design poses its own issues such as shorter bend radius than outward folding. Plus, folding inward puts more stress on the phone display and may wear and tear the pixels every time users close the device.
But folding inward gives a much more natural feeling and can better protect the display.
Lesson 2: Make your phone thin and even

The Axon M is not evenly heavy between two sides
ZTE’s Axon M has two big drawbacks: it’s heavy and thick, and its weight distribution is not even between the two sides. These will definitely cause users to feel uncomfortable holding them on hands or in pockets.
On the contrary, FlexPai’s two sides are equally heavy and it’s thin, which Samsung should pursue. However, Samsung should improve this design by making the phone close as flat as possible.
Lesson 3: Make sure your UI and chip run smoothly

A prototype of Samsung Galaxy F design
Probably the worst deal breaker of the FlexPai is the buggy software and interface. It’s a few months since the phone introduction and its performance may have got much better by now. But Samsung should make sure its device runs smoothly before hitting the market.
The company should also ensure the phone will feature the latest and best hardware to intrigue the crowd.
Lesson 4: Price your phone reasonably

FlexPai is priced at $1,400
Provided that conventional Samsung’s flagships are already over $1,000 and even the largely unknown Royole prices its lagging FlexPai at $1,400, the Galaxy F shall not be any cheaper.
With Samsung’s trustworthiness and popularity as well as the innovative technologies packed in its new phone, the company may sell it somewhere between $1,000 and $1,600.
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