Chrome 83 Blocks Companies From Tracking You, But Google Will Do That For Them

Dhir Acharya - May 21, 2020


Chrome 83 Blocks Companies From Tracking You, But Google Will Do That For Them

Google has announced Chrome 83 and its new privacy features that, it said, will better protect users from third parties. Here's how.

One of the biggest concerns when we use a web browser is security and privacy. So with the new Chrome 83 announced in a Google blog post, it’s reasonable to be critic about its safety features. So, let’s take a look what Chrome 83 has to offer.

The first is the now inbuilt safety check feature that allows users to check if any of their passwords saved in the browser has been compromised. The feature would also let users know if they have downloaded an extension likely to be malicious.

chrome 83
Chrome 83 is out

The next important upgrade is a tool called Enhanced Safe Browsing that warns users about the security of the websites they may be browsing. This would help them avoid potential phishing attempts. In Chrome 83, some communications between sites’ servers and the browser will be encrypted to prevent bad actors from spying.

Though security practices seem unchanged in the new Chrome version, the scrutiny from authorities has caused Google to make its privacy policies clearer, including simplified visuals and language. The tech giant has also made it easier to access some site-specific settings.

There’s another major change in Chrome 83: blocking all third-party cookies for browsers in incognito mode by default. Users can also opt for blocking them in regular browsing sessions.

chrome 83 sundar pichai
Data collecting is just shifted from all third parties to Google

However, keep in mind that while Google doesn’t allow third-parties to track your web activity anymore, the tech giant itself still collect information on you, the sites you visit, as well as the search query you make. And the search giant will continue to be a giant. Now, instead of collecting data themselves, third parties will have to rely on Google to get consumer data.

So, all in all, Google is making it look like we are protected with Chrome 83 while it’s actually exploiting us. Well, well, well.

>>> Microsoft Is Trying To Make People Switch To Its Microsoft Edge Browser By Copying What Google Did

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