Baseus Has Set Up 10 Stores To Enter The Indian Market
Jyotis
Baseus plans to focus on two major categories, including premium and middle products. Its sales in India are expected to cross 4 million dollars one year after the company begins its operation in this potential market.
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On July 16, Baseus, a digital accessories company in China, made an official announcement on its plan to enter the Indian market. Accordingly, it will build ten flagship store in this nation to bring its products to customers more efficiently.
Baseus plans to focus on two major categories, including premium and middle products. Its sales in India are expected to cross 4 million dollars one year after the company begins its operation in this potential market.
Vivian Wang, who now serves as the General Manager of Baseus, stated that
In addition, the General Manager also revealed that products provided by the Chinese company have been available in about 180 countries. Only in 2018, it managed to gain the 250-million-dollar revenue.
As of now, it has established more than 600 stores in 180 countries. Besides, it opens up to 100 flagship stores. The company hopes that the number of flagship stores will increase to 400 ones in the whole world at the end of the fiscal year.
According to Teleecare Network India CEO Deepesh Gupta, his company will support Baseus in opening ten stores in both Tier-1 cities and metros via the franchise model. Before December 2019 is over, the Chinese company will be present at 17,000 stores in the prominent 50 cities in India.
Gupta further said that Baseus had made efforts on reaching the $4-million sales one year after its operation in the market. The digital accessories company, which specializes in providing a variety of products such as power banks, car air purifiers, smart hubs, and audio products, will bring products ranging from Rs 700 – Rs 8,000 to Indian customers.