BigThinx Selected By Startupbootcamp For Its Accelerator Program In Milan

Imran Fazal - Dec 23, 2019


BigThinx Selected By Startupbootcamp For Its Accelerator Program In Milan

BigThinx aims to reduce sales return for e-retail giants as its software will help consumers to choose products as per their right measurements.

BigThinx became the only Indian fashion tech startup company to get selected by Startupbootcamp for its accelerator program. Out of 1200 applications, only 11 startups were selected. BigThinx showcased its two B2B2C products Lyfsize and Lyflike. The Artificial Intelligence software is capable to carry out 3-dimensional body scans by using two photos. A user has to click and upload two pictures to calculate body measurements and composition. The accuracy rate of this software is said to be 95%. With this software, BigThinx aims to resolve issues of sales return for online retail giants.

BigThinx
The Artificial Intelligence software is capable to carry out 3-dimensional body scans by using two photos.

From 17 teams participating in the final selection day, Aoiship, Bigthinx, GFAIVE, Namek, Obsess, Renoon, SKMMP, Staiy, Stylesearch, Ubique, and Viume were selected. The event took place in Milan, Italy and brands like Prada, Stone Island, Italian Textile Foundation, Accenture, PWC, Sopra Steria, DedaGroup Stealth, Unilever Fabric Care, WithersWorldwide and Comin&Partners were parts of it. These brands will work with these startups to help them resolve their issues of finance and help them grow commercially.

BigThinx-co-founders
Co-founders Shivang Desai and Chandralika Hazarika

Shivang Desai, co-founder of BigThinx, said, "We are proud to have been selected for this prestigious program as the only fashion-tech startup from India. We look forward to working with renowned brands like Prada, Sopra Steria and several others in Milan. Our software is completely based on artificial intelligence. It enables a consumer to ascertain their clothing size in any brand. It also helps them to virtually try on clothing when shopping online with just a click of a button. This not only benefits consumers but will also help e-retailers as sales returns are mainly because of size issues and incorrect look. With just two smartphone photographs one can determine if the outfit on any platform is suitable for their size."

He further said, "We also aim to reduce the incineration and landfilling of returned clothes by e-retailers in order to minimize losses. Once an outfit is returned by the consumer for replacement, companies often discard them. With this software, issues of size and measurements are resolved so that consumers buy only the pieces that are right for them. With only two photos we today calculate 44 body measurements with over 95 percent accuracy. We are working on more such aspects to resolve the biggest issues faced by consumers and e-retail firms and will continue to upgrade the functionalities of Lyfsize and Lyflike with the latest in fashion and retail innovation."

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