Facebook's Calibra Was Accused Of Copying Logo

Anil - Oct 14, 2019


Facebook's Calibra Was Accused Of Copying Logo

In a word, these logos look so much identical to each other.

While having to face a lot of mounting pressures regarding Libra project out there, Facebook has also been involved in another struggle with a company called Current. Here’s the problem the tech giant might have to deal with: the company’s Calibra subsidiary uses a logo that looks very similar to another owned by Current’s mobile banking app. As introduced, Calibra will oversee all the Facebook’s crypto plans, notably a digital wallet.

Dims
"This is what happens when you only have 1 crayon left", posted Current on its Twitter page.

Facebook’s Calibra is accused of being virtually identical and confusingly similar to the Current's logo, according to which Current filed in the lawsuit. In the meantime, Current also posted its own logo and a Facebook’s one to compare them. In a word, they look so much identical to each other.

The question is whether Facebook was aware of such similarity before introducing its product or not. Interestingly, a branding firm named Character in San Francisco is reportedly the designer behind both logos. As such, it also took the role of a defendant in that lawsuit. Furthermore, the Current’s logo went along with a Current’s app on June 26th, just a while after Facebook unveiled Calibra.

Libra Reuters Full 1569561939830
Facebook has to face a lot of problems related to its crypto plans.

Stuart Sopp, CEO of Current, claimed that a six-month collaboration between his company and Character did result in the logo. He also called out such similarities at the very beginning of Facebook's Calibra introduction. Stuart ironically added that Facebook should have had its own idea and brand like what his company has already come up with, suggesting that the tech giant has more resources and money than anyone across the globe to complete such a unique logo. Facebook, in the meantime, has not given any comment on the problem.

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